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GTM Acceleration for B2B Growth Stage Startups in the Middle East, Africa & Central Asia

XPAND helps B2B startups land customers, pilots, and traction through structured go-to-market execution and local partnerships.

Apply to XPAND

What is XPAND?

XPAND program founders

XPAND is a go-to-market acceleration program. It is designed for Growth-Stage startups expanding in the Middle East, Africa & Central Asia.

XPAND program focuses on market access, pilots, and revenue, not workshops or pitch decks.

Product
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Customers
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Revenue

Who XPAND is For

XPAND is for

  • ✓B2B startups with proven growth in their core markets
  • ✓Founders ready to sell and engage customers
  • ✓Teams expanding in Saudi Arabia / MENA
  • ✓Startups preparing for scale or fundraising

XPAND is not for

  • ✗Idea-stage founders
  • ✗Teams still validating a problem
  • ✗Founders looking for generic acceleration

What Makes XPAND Different

Execution over theory

We focus on customers and deals, not workshops.

Market access first

Introductions and access come before advice.

Local presence

Our ultimate goal is Operational readiness.

Founder-led sales

We work with founders, not replace them.

XPAND BASECAMP — Program Structure

Market Validation and Land & Grow puzzle flow

BASECAMP programs typically runs over 10 weeks, with:

  • Clear GTM objectives
  • Defined success metrics
  • Active partner and BD involvement
  • Selective admission

The XPAND Flagship Program (BASECAMP SAUDI ARABIA)

Saudi business meeting

The XPAND flagship program is a structured go-to-market acceleration designed specifically for startups entering Saudi Arabia.

Core Outcomes

  • ✓Enterprise and institutional introductions
  • ✓Pilot and commercial deal opportunities
  • ✓Local GTM positioning and pricing validation
  • ✓Regulatory and operating readiness
  • ✓Roadmap for wider MENA expansion

Why Saudi Arabia

Saudi Arabia 3D map

Saudi Arabia is the largest B2B market in the region and a natural entry point for MENA expansion. Driven by Vision 2030, enterprises and public institutions are actively adopting AI, SaaS, and automation solutions.

Key Facts

  • ✓Largest enterprise market in MENA
  • ✓Strong demand for AI & enterprise software
  • ✓Clear business setup pathways
  • ✓Gateway to GCC expansion